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CX

CX isn't just for marketers. This tag explores what change practitioners can learn—and steal—from the world of customer experience, from journey maps to empathy at scale

The AI Assistant Arms Race
AI

The AI Assistant Arms Race

AI assistants aren’t just speeding up tasks, they’re reshaping how we work, decide, and deliver. This article explores why the real competition isn’t about features, but about who controls the interface of modern work, and what change leaders need to do about it.

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What Is Nudge-Based Behavior Change?
CX

What Is Nudge-Based Behavior Change?

Nudging isn’t about manipulation—it’s about making the right behavior the easiest behavior. In a world where attention is scarce and resistance is high, smart change managers are borrowing from behavioral science to guide action, not demand it. Here’s how subtle design choices can drive big impact.

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