The Triple C Value Proposition: Content, Coaching, and Consulting
ChangeGuild’s Triple C Value Prop—Content, Coaching, and Consulting—delivers real-world support for practitioners driving change where it matters most.
At ChangeGuild, we believe that meaningful transformation doesn’t happen in isolation — and it doesn’t come from theory alone. It comes from practice, supported by the right blend of guidance, tools, and partnership.
That’s why we built our offering around the Triple C Value Prop:
Content. Coaching. Consulting.
Three pillars. One mission. Power to the Practitioner.
1. Content that Sharpens Your Practice
There’s no shortage of content in the world — but most of it isn’t built for real-world practitioners. We publish what’s actually useful:
- Free twice-weekly insights to keep you grounded in what matters
- Moreover, our weekly long-form newsletter that challenges conventional thinking
- Guildcraft, our biweekly tactical guide series for sharpening tools and skills
It’s not about flooding your inbox. It’s about giving you a signal in the noise — content that helps you think better, lead better, and deliver better.
2. Coaching for Individuals and Teams
Whether you’re navigating change inside a complex org or growing your own freelance practice, we offer coaching designed to:
- Increase your influence
- Clarify your positioning
- Improve stakeholder navigation
- Scale your delivery capacity
- Build a resilient, long-term practice
We coach both internal teams and independent consultants — and we meet you where you are.
3. Consulting for Change-Centered Organizations
For organizations ready to take change seriously, we bring strategic guidance and hands-on support:
- Designing and embedding ECM (Enterprise Change Management)
- Building internal change capabilities and maturity
- Coaching leaders, sponsors, and key change roles
- Supporting transformations that need structure, lift, and follow-through
We’ve worked across industries — from energy and tech to public sector and nonprofit — to make change a real capability, not just a deck.
Final Thought: Why It Matters
The Triple C isn’t a framework. It’s a promise.
We’re here to equip the people doing the real work of change with exactly what they need: Smart content. Focused coaching. Strategic consulting.
All aligned to one belief: Power to the Practitioner.